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July 23, 2025
Rebecca
Bricknall
she/her/hers
Director level within research & strategy
Victoria
Brand statement
Career Journey
Career Story
I have an eye for pattern recognition and a brain that wants to sense make everything it encounters and turn it into meaning. A potent combination for a career in research!
I never wanted to be a market researcher, thinking it's a dry, data focused role, and then realising it's all about understanding what makes people tick. One of the more fascinating things I have spent my life to date doing.
Career Highlight
Career Goal
Experience
Experience 1
Experience 2
Experience 3
[ { "role": "Senior Research Director", "company": "Glow Research", "endYear": "2024", "endMonth": "5", "location": "Melbourne, Victoria", "startYear": "2023", "startMonth": "10", "currentRole": false, "description": "Role redundancy. I was brought on board to support DIY clients to build out their survey design and reporting capacity. I worked with a wide range of sectors and projects, in particular FMCG and NBD, U&A, comms testing." } ]
Career & Personal Growth
My career goal is...
I'm currently building out a portfolio career across the things I'm passionate about. My skillset is super broad within market and social research and I enjoy working on a project basis on strategic research problems (like campaign performance, product performance, new product development, messaging and comms development). I'm a mixed method guru who understands how to use the tools we have to their maximum potential.
My personal goal is...
Vision of Success
What success looks like to me..
In five years time, I want to be...
Pursuits
What I want to make or do...
I want to take on more...
Red Flags & Focus Areas
Stop me if I ever...
I want to take on less..
Contact Information
Work Preference
Prefered Working Location
Based in Melbourne but can travel
Work Preference
WIP
Expertise & Skills
Primary Expertise
Marketing
Secondary Expertise
Strategy
Seniority Level
15 - 20 years
Key Skill
Advertising,Data analysis,Effective presentation,Evaluating,Marketing,Project management,Project planning,Reporting,Researching,Strategy,Surveying
Impact
What type of impact are you interested in making?
Impact By Numbers
Flair
Beyond the Bio
Fun fact 1
Fun fact 2
Fun fact 3
Learning