My long career in marketing started out with below the line arms of Leo Burnett and Euro RSCG advertising agencies working on brands such as Nestle, Kwik Kopy and 3M as a business director. I moved client side working for a mortgage broking franchise before moving to Citibank where I successfully delivered key initiatives, leading teams across full funnel marketing, customer experience and digital transformations across a variety of banking products. I moved to NAB to relaunch the NAB Private Bank brand and then to start up BuyersBuyers to launch Australia's first National Buyers Agent platform. Most recently at Big Red Group promoting e-commerce experience platforms Red Balloon, Adrenaline and Experience Oz. I have worked across B2B and B2C. I now operate as Alison Sollory Consulting working for Healthcare start up Aviation Health. I am looking to grow my consultancy business and take on freelance opportunities ie work as a fractional CMO to provide strategic advice to start ups (fintechs, proptechs, healthtech,e-commerce etc) and to lead teams on key projects for larger companies that may have a gap and are seeking an experienced marketing professional to provide strategic planning, advice and executional support.

WIP